What do fighters like BJ Penn, Dan Hardy, Chael Sonnen, and Frank Mir have in common? A critical understanding of just how important fight hype is to the drawing ability of a fight event. Each man in the past year has stepped up his smack talk game, but with each radio clip or vlog the […]
UFC
UFC 110 International Ratings
As reported in yesterday’s edition of MMAterial Facts, Australian media news website, Throng, brings us the national ratings for UFC 110 on One: Australia Free to Air TV Ratings: Top shows for the night: 1 Seven News – Sun Seven 1,292,000 2 Border Security – Australia’s Front Line Seven 1,276,000 3 Air Ways Seven 1,267,000 […]
UFC Undisputed 2010: First-Look
IGN.com gives us a first-look at the latest edition of THQ’s UFC Undisputed 2010 set for release on May 25th on multiple console platforms, including Xbox 360, PS3, and PSP. Payout Perspective: The first edition of the game sold more than 3.5 million copies and played an instrumental role in helping to promote the UFC […]
UFC 111 Prelims Announced
Spike TV has announced it will broadcast UFC Prelims on Spike for UFC 111. The program will feature two welterweight fights: Matt Brown vs. Ricardo Almeida and Rory Markham vs. Nate Diaz. SPIKE TV TO TELECAST SELECTED FIGHTS FROM UFC 111 PRELIMS SATURDAY, MARCH 27 Matt Brown vs Ricardo Almeida, Rory Markham vs Nate […]
UFC 110: Payout Perspective
Welcome to another edition of Payout Perspective! This week we’ll be taking a look at the UFC’s first event in Australia, UFC 110, held on Sunday, February 21st from the Acer Arena in Sydney (but shown live on PPV in North America on Saturday). The event featured a heavyweight contender’s match between Antonio Rodrigo Nogueira […]