The UFC sent out a press release on Monday announcing International Fight Week taking place July 3rd through July 7th. The week is in partnership with the Las Vegas Convention and Visitors Authority and will include the UFC Fan Expo. Via UFC press release: International Fight Week will be the ultimate week-long experience for UFC […]
UFC
Zuffa Maintains “BB” Credit Rating After $50M Add-On
Standard and Poor’s February report states that it has maintained Zuffa’s credit rating at “BB” following a $50 million add-on proposed to it’s senior secured term loan, which now has a sum of $525 million. The issue-level rating on the term loan in ‘BB’, which is the same as the corporate credit rating, with a […]
TUF Live going to back to tape
Kevin Iole of Yahoo! Sports reported last week that TUF would no longer be live. The decision comes in part due to time overruns, the inability to develop storylines and ratings The live format was supposed to attract viewers with live fights. However, the ratings revealed the lowest ratings of the series. White was quoted […]
Silva on cover of Rolling Stone Brazil
Anderson Silva appears on the cover of the latest Rolling Stone magazine in Brazil as Michael Jackson. The cover is another sign of the mainstream popularity of the middleweight champ in his home country. Mike Chiappetta of MMA Fighting tweeted that Silva has now secured a sponsorship from personal care company Philips. Silva counts blue […]
UFC eyes markets overseas
The Sports Business Journal is running “The Fight Issue” this week which includes articles in the world of combat sports. Its “In-Depth” article features the UFC and its global expansion efforts. The report states the UFC will have seven shows outside of North America: Brazil (twice), Japan, Australia, Sweden, England and Macau. The article focuses […]