Conor McGregor has sold his majority share of Proper 12 Whiskey in a deal worth up to $600 million per the Shanken News Daily. McGregor, his agent Audie Attar and partner Ken Austin sold their stake in the spirit brand to Proximo Spirits, a company that owns Jose Cuervo. According to the outgoing founders, the […]
UFC
Plaintiffs in UFC antitrust lawsuit file reply in support of emergency motion
The plaintiffs in the UFC Antitrust lawsuit have filed their reply brief in support of its Emergency Motion stopping the Sparacino law firm from contacting class members in the lawsuit. Plaintiffs reply ISO of Eme… by MMA Payout Plaintiffs accuse the law firm of violating legal ethical rules by contacting the class members in the […]
Top Rank Boxing on ESPN draws 733K
Top Rank Boxing on ESPN drew 733,000 viewers on Saturday night per Nielsen via ShowBuzz Daily. The telecast drew 303,000 viewers in the A18-49 demo. The telecast featured Emmanuel Navarrete as he defeated Christopher Diaz to retain the WBO featherweight title. The telecast drew 0.23 in A18-49, 0.10 in F18-49, 0.37 in M18-49, 0.13 in […]
UFC 261 Prelims draw 951K, Early Prelims draw 616K
UFC 261 Prelims drew 951,000 viewers on Saturday night per Nielsen via ShowBuzz Daily. It drew 465,000 in the A18-49 demo. The early Prelims which appeared on ESPN2 drew 616,000 viewers and 290,000 in the A18-49 demo. The UFC 261 Prelims saw Randy Brown submit Alex Oliveira in the very first round of the featured […]
Report: UFC 261 draws 700K buys on ESPN+
John Ourand of the Sports Business Journal reports that UFC 261 held this past Saturday drew more than 700,000 PPV buys on ESPN+. The event was the first in front of a live arena at the VyStar Arena in Jacksonville, Florida. It was a triple-header of title fights with Kamaru Usman defending his welterweight title […]