By Kelsey Philpott Did anyone else notice the curious appearance of the EA Sports: Fight Night Round 4 banner on the Octagon mat during the latest TUF Finale? It’s really a no-brainer from EA’s perspective, because they’re trying to tap into that 18-34 year-old demo which is bound to have some cross-over appeal with boxing […]
UFC
The Case for Legalization: Quantifying Economic Windfalls
By Kelsey Philpott While I may have argued for a fundamental shift in MMA’s approach to seeking legalization, I’m not naive enough to believe that the economics of the sport do not have a role in the legalization process. The fact of the matter is it’s simply not enough to preach the virtues of MMA as a […]
TUF 10: Meet Kimbo Slice
In a Yahoo! Sports exclusive, Kevin Iole is reporting that Kimbo Slice will appear on the next season of The Ultimate Fighter, Season 10. In addition to Slice and the two coaches – Quinton Jackson and Rashad Evans – UFC President Dana White is claiming to have a few more surprises up his sleeve for […]
UFC VP of Operations Talks Credentials
MMA’s latest controversy has more or less pushed the UFC credential issue to the back burner, but I thought it worth while to post this interview conducted a few weeks ago by insidefighting.com with UFC VP of Operations Donna Marcolini. A summary of the main points is below: Prior to UFC 88 in September of 2008, the UFC used […]
UFC 2009 Undisputed: Sponsor List Revealed
As a follow-up to last week’s piece on in-game advertising, MMAPayout has obtained the full list of sponsors that have been approved for the UFC’s latest video game: UFC 2009 Undisputed. While in-game advertising should be considered a potentially viable source of future ancillary revenue for the UFC, the consideration that in-game advertising could also […]