The following data represent estimates of the UFC buyrate figures over the first six months of both 2008 and 2009: 2008 2009 Event Buys Event Buys January 80 225,000 93 350,000 Superbowl 81 600,000 94 800,000 March 82 325,000 96 350,000 April 83 530,000 97 […]
UFC
Iole: New UK TV Deal Could Have U.S. Implications
MMA Stardom: The By-Products
While it has yet to be officially announced, Rampage Jackson vs. Rashad Evans has been scrapped from the UFC 107 fight card slated for December 12th in Memphis, Tennessee. The highly anticipated grudge match between Jackson and Evans has been pushed back on the ostensible account of Jackson’s involvement with the new A-Team movie. Yesterday, […]
UFC Signs Landmark Deal with FIVE
In a milestone deal which brings the world’s most exciting sport to British terrestrial television audiences for the very first time, the Ultimate Fighting Championship(R) organisation has announced highlights of the best UFC action will be screened on the FIVE network on a delayed basis. In the coming months, a regular and newly created programme […]
ESPN UK Listening, Growing with Long Term Focus
Bill Wilson of the BBC News has written an interesting piece detailing the exploits of ESPN’s Lynne Frank (Managing Director of Europe, Middle East, and Africa) in trying to build the ESPN UK channel line-up. And Ms Frank says that despite such a pressurised schedule, ESPN has made time to listen to feedback from its […]