UFC sponsor Wingstop is making more of a buy into sponsor inventory of TKO Group Holdings properties. According to the Sports Business Journal, TKO has “upsold” Wingstop into inventory sponsor space at upcoming events including this weekend’s two-day SummerSlam event at MetLife Stadium. Wingstop, which began sponsoring the UFC despite “sharing” the space with Dave’s […]
TKO
UFC announces Mark Kerr to Pioneer Wing of UFC HOF
On Saturday night, the UFC announced that Mark Kerr would be inducted into the Pioneer Wing of the UFC Hall of Fame. Known as “The Smashing Machine” during his MMA career, his time fighting in MMA in Japan and his battles with addiction were documented in a 2002 HBO documentary. Notably, Dwayne “The Rock” Johnson […]
Despite phenomenal revenue, WWE releases one of its most popular talents
On Sunday, Ron “The Truth” Killings announced via social media that he was let go by the company. R-Truth as he was known in WWE had been with the company since 2008. View this post on Instagram A post shared by Ron Killings (@ronkillings1) R-Truth’s last match was against John Cena on Saturday Night’s Main […]
Another UFC fighter files an antitrust lawsuit
Mikhail Cirkunov has filed a new antitrust lawsuit against Zuffa in Nevada Federal Court. The lawsuit will be assigned to Judge Richard Boulware who presided over the Le case and currently the Kajan Johnson case. The Complaint appears to be a mirror image of the Le and Johnson cases. However, this one is updated to […]
WWE economic impact study touts $320M to Vegas region
In all of the information Mark Shapiro informed investors at the JP Morgan conference earlier this week, one of the notable things he brought up was a forthcoming economic impact study that stated it brought $320M to Las Vegas for this year’s Wrestlemania. The economic impact study tends to be commissioned by WWE. And while […]