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sponsorships

Jose Cuervo renews UFC deal, expands partnership

June 20, 2024 by Jason Cruz Leave a Comment

Jose Cuervo has renewed its UFC sponsorship deal for an additional 5 years in what is anticipated to be a mid-seven-figure deal per year. The deal was renewed after an initial three year deal which saw its brand in the Octagon during UFC events. It is now expanding its presence with the Cuervo Challenge: One […]

Filed Under: sponsorships, UFC

Aires Tech newest UFC sponsor

May 31, 2024 by Jason Cruz Leave a Comment

Earlier this week the UFC announced that Aires Tech has signed on as a global sponsor. According to the release by UFC, “…a pioneer in cutting-edge technology designed to protect against electromagnetic radiation and optimize human health.” Via press release: Aires Tech is dedicated to bridging the gap between technology and wellness. Aires Tech’s mission […]

Filed Under: sponsorships, UFC

UFC names an Official Fragrance Partner

April 15, 2024 by Jason Cruz Leave a Comment

The UFC announced late last week that it has signed a sponsorship deal with Revlon fragrance brand, Curve for Men as an official partner. The brand made its first appearance in the Octagon on Saturday at UFC 300. The tag line according to the signage in the cage was “Curve, the fragrance for fighters.” It […]

Filed Under: sponsorships

Sheertex a UFC sponsor

April 10, 2024 by Jason Cruz Leave a Comment

Sheertex, a Montreal, Quebec company that specializes in women’s textiles is one of the UFC’s newest sponsors. Sheertex produced a marketing video that included several UFC women fighters. The video highlights the toughness of Sheertex tights. It is using the tag line, “The Champion of Strength.”

Filed Under: sponsorships, UFC

Prime signs sponsorship deal with WWE’s Cody Rhodes

April 6, 2024 by Jason Cruz Leave a Comment

Just hours before one of the biggest Wrestlemania’s in some history, Logan Paul’s Prime Energy Drink announced a sponsorship deal with Cody Rhodes. Our first WWE Superstar — Welcome to the PRIME family @CodyRhodes #FinishTheStory pic.twitter.com/i3hrFqrXIK — DrinkPrime (@PrimeHydrate) April 6, 2024 Logan Paul’s energy drink has deals with both the UFC and WWE. Paul […]

Filed Under: Prime, sponsorships

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