You may have missed it on Friday night, but Amanda Serrano earned a narrow victory over Argentina’s Lucrecia Manzur in an event in Temecula, California. According to reports, the event drew over 3 million views on TikTok. The social media platform streamed the whole event. It was the first time that TikTok aired a live […]
TikTok
UFC renews and expands deal with TikTok
The Sports Business Journal reports that the UFC and TikTok have renewed and expanded their partnership which first began in 2021. The UFC followers on social media have grown to 23 million TikTok followers. The news comes the same day that the UFC released the information that UFC 285 is the all-time highest performing event […]
UFC and TikTok agree to partnership
The UFC has forged a deal with TikTok in a multi-year partnership in which the promotion will provide exclusive live content on the social-video platform. Financial terms of the deal were not disclosed. The deal begins this week with this Saturday’s UFC Fight Night featuring Curtis Blaydes vs. Derrick Lewis. The partnership will include the […]