MMAPayout has learned from Nielsen sources that UFC on FOX 10: Henderson vs Thomson did a 1.9 national rating and an average of 3.2M viewers. The 3.2 million viewersship number was upgraded greatly from the initial overnight rating of 2.55M viewers, which did not factor in the overrun and West Coast viewership. UFC on FOX […]
UFC
TUF Nations Episode 3 scores 107K
The third episode of The Ultimate Fighter Nations: Canada vs. Australia on FS1 scored a record low of a 107,000 viewer average on Fox Sports 2. The overnight ratings reflect the network change due to college basketball on FS1. Episode 1: 371,000 viewers Episode 2: 253,000 viewers Episode 3: 107,000 viewers (H/t: The MMA Report) […]
MMA lobbies in Albany…again
In a story that seems to repeat itself, MMA advocates were in Albany Tuesday starting its annual bid to legalize mixed martial arts in New York State according to the USA Today. MMA supporters were in Albany to stress that the sport has “evolved” and state regulation would “ensure safety precautions” would be followed. Aside […]
White talks WWE, Mayweather on Arsenio
Dana White appeared on The Arsenio Hall show on Monday night and proceeded to call out the WWE and its new network. White also took a jab at Floyd Mayweather. Dana on WWE Dana on Floyd in UFC Payout Perspective: White always seems to hold back on the criticism of Vince McMahon despite McMahon taking […]
Hendricks stars in Reebok commercial
UFC Welterweight contender Johny Hendricks is featured in a recent Reebok commercial with NFL star Knowshon Moreno and 2012 Olympic gold medal gymnast Aly Raisman. With the tag line, “Unnaturally Quick,” the trio show off the new Reebok “ZQuick” shoes which launch February 1st. Payout Perspective: Reebok signed a one fight deal with Hendricks at […]