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UFC 158: Payout Perspective

March 20, 2013 by Jason Cruz 17 Comments

Welcome to another edition of Payout Perspective.  This time we take a look at UFC 158 from the Belle Centre in Montreal where GSP defended his welterweight title against Nick Diaz. GSP dominates Diaz In a much anticipated match, Georges St. Pierre controlled Nick Diaz for 5 rounds and earned the unanimous decision.  Diaz and […]

Filed Under: Featured, gate, pay-per-view, sponsorships, TV, UFC

Looking back at the PPV history of UFC 158 main event fighters.

March 15, 2013 by Jason Cruz 3 Comments

MMA Payout takes a look back at the prior PPV history of UFC 158’s main event fighters.  The quick conclusion is that the success of the PPV boils down to GSP. GSP UFC 87     625,000 (vs. Jon Fitch) UFC 94     920,000 (vs. BJ Penn II) UFC 100  1.6M        (vs. Thiago Alves) UFC 111  770,000  (vs. […]

Filed Under: pay-per-view, UFC

Initial UFC 157 PPV buys show impressive debut for women’s MMA

February 26, 2013 by Jason Cruz 24 Comments

MMA Fighting reports  initial indications that Saturday’s UFC 157 PPV buy rate are very strong.   The PPV featuring women for the first time in the UFC is said to have done 40% better than UFC 156 Super Bowl Weekend. Now all we have to do is to figure out that number.  The LA Times Lance […]

Filed Under: pay-per-view, ratings, UFC

UFC 157: Payout Perspective

February 25, 2013 by Jason Cruz 13 Comments

Welcome to another edition of Payout Perspective.  This time we take a look at UFC 157 from The Honda Center in Anaheim, California. In the main event, Ronda Rousey defeated Liz Carmouche in the first ever women’s bout in the UFC. Rousey submits Carmouche, UFC wins Saturday night’s title fight between Ronda Rousey and Liz […]

Filed Under: Featured, gate, mainstream, marketing, media, opinion and analysis, pay-per-view, Public Relations, sponsorships, UFC, xyience

Certification of Dave Meltzer filed in Alvarez-Bellator lawsuit

February 11, 2013 by Jason Cruz 19 Comments

MMA Fighting and the Wrestling Observer’s Dave Meltzer has filed a certification of UFC PPV numbers in a recent filing in the Eddie Alvarez-Bellator lawsuit.  Meltzer, filing on behalf of Alvarez, attests to UFC PPV buy rates and makes an estimate on buy rates featuring GSP and Jon Jones. Notably, in the January 24, 2013 […]

Filed Under: Bellator, Featured, pay-per-view, UFC

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