MMA Payout’s No. 3 business story of 2012 is the Ronda Rousey phenomenon. Dana White made Rousey the first woman to sign with the UFC. 2012 has been a big year for Rousey. She is appealing with the mainstream media as she has a unique backstory, is open, honest and is a talented mixed martial […]
mainstream
Fortune Magazine features Bellator’s Rebney
Fortune Magazine (via CNN Money) ran a feature on Bellator CEO Bjorn Rebney this past week. The article covers Rebney’s background from construction defect attorney to CEO of a MMA organization. Rebney’s passion for MMA had him criss-crossing the country looking for investors and going into personal debt. A meeting with a hedge fund contact […]
Big Nog dances in Honda commercial
Antonio Rodrigo Noguiera stars in a Brazilian Honda commercial which has Big Nog dancing. Via MMA Fighting, the commercial has Noguiera apparently playing himself but out of character. http://youtu.be/eYHiP293PLM Payout Perspective: If anyone can interpret what is being said, it may help shed some light on what is going on. It appears as though the […]
Rousey featured in Sports Illustrated, NBC Sports Network
Ronda Rousey is featured in this week’s edition of Sports Illustrated as well as a television feature for the NBC Sports Network. The article’s title, “Ronda Rousey lays the smack down,” appears to be a lean toward the WWE’s The Rock’s famous catch phrase. The SI article covers Rousey’s upbringing and how she became one […]
E:60 features GSP return
ESPN’s E:60 sports magazine program did a feature this week on Georges St. Pierre as he nears his return to the Octagon. The feature goes to Montreal to look at GSP’s roots. Although there has been speculation of sagging ticket sales for GSP’s return, it appears that the event will be a sellout by the […]