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UFC 173: Payout Perspective

May 26, 2014 by Jason Cruz 11 Comments

Welcome to another edition of Payout Perspective. This time around we take a look at UFC 173 at the MGM Grand Garden Arena in Las Vegas, Nevada where T.J. Dillashaw pulled off the upset of Bantamweight Champion Renan Barao. Dillashaw upsets Barao Renan Barao was thought of as one of the best pound for pound […]

Filed Under: Attendance, bonuses, Featured, FS1, gate, mainstream, NSAC, pay-per-view, Public Relations, sponsorships, TV, UFC

WaPo features White for 173 fight week

May 23, 2014 by Jason Cruz 8 Comments

The Washington Post featured UFC president Dana White in lead up to this Saturday’s PPV.  The piece focuses on White’s past and how he’s got to where he is today. The article follows White during UFC 172.  The feature does a good job in painting the picture of White’s personality.  In addition, it gave the […]

Filed Under: mainstream, Public Relations, UFC

UFC 172: Payout Perspective

April 28, 2014 by Jason Cruz 8 Comments

Welcome to another edition of Payout Perspective.  This time we take a look at UFC 172 taking place at the Baltimore Arena in Baltimore, Maryland where Jon Jones successfully defended his light heavyweight title against Glover Texeira. Jones wears out Glover Jon Jones fought Glover Texeira’s type of fight but still overwhelmed the challenger.  Jones […]

Filed Under: Attendance, bonuses, Featured, FS1, gate, mainstream, pay-per-view, Public Relations, sponsorships, TV, UFC

FS1 doc on Rousey nominated for Sports Emmy

March 27, 2014 by Jason Cruz 2 Comments

The Fox Sports 1 documentary UFC Presents: Breaking Ground, Ronda Rousey has been nominated for a Sports Emmy for Best Sports Documentary.  It is just 1 of 3 Sports Emmys that the network has been nominated for in its first year in existence. The one hour documentary which originally aired in September 2013 featured the […]

Filed Under: FS1, mainstream, TV, UFC

Hendricks gets Times slide show

March 26, 2014 by Jason Cruz 3 Comments

The NY Times did a feature on new welterweight champion Johny Hendricks.  The story is a personal feature on Hendricks, his training and family as he prepared for his fight with Robbie Lawler. Entitled, “U.F.C’s Big Daddy: A Fighter’s Training Pays Off.” the feature is more slideshow pictorial than actual story but it focuses on […]

Filed Under: mainstream, UFC

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