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UFC, Strikeforce Set to Enjoy Early 2011 Success

February 14, 2011 by Kelsey Philpott 9 Comments

The UFC has experienced tremendous growth over the last few years. Its PPV revenues have increased by an annual average of over 20% in the last three years and its live gate has tracked similarly at an average increase of 15% . This is outstanding growth, but also difficult to sustain, which is why many […]

Filed Under: gate, marketing, pay-per-view, Strikeforce, UFC

“Strikeforce: Fedor v. Silva” attendance: 11,287

February 13, 2011 by Jason Cruz 9 Comments

MMA Junkie confirmed with a Strikeforce official that it estimated 11,287 fans attended Saturday’s event at the IZOD Center in New Jersey. If confirmed through the New Jersey State Athletic Control Board, it will be the promotion’s second highest attended show in the past 18 events. The attendance is a solid number for its debut in New […]

Filed Under: gate, Strikeforce

UFC 129 sells out, sets records

February 12, 2011 by Jason Cruz 4 Comments

The UFC announced that UFC 129: St. Pierre vs. Shields at Rogers Centre in Toronto sold out in mere minutes. Via UFC press release:  UFC® 129: ST-PIERRE vs. SHIELDS, which is presented by TapouT®, is the first major mixed martial arts event to ever be held in Ontario. The event doubles the largest gate and […]

Filed Under: gate, UFC

UFC 126: Payout Perspective

February 8, 2011 by Jason Cruz 8 Comments

Welcome to another addition of Payout Perspective. Today we look at UFC 126 held in Las Vegas, Nevada. The Super Bowl weekend show featured a trio of fights: the much-anticipated Anderson Silva facing Vito Belfort, Forrest Griffin taking on Rich Franklin and Jon “Bones” Jones faced Ryan Bader. Silva KOs Belfort After an intense weigh-in face off […]

Filed Under: booking, Featured, gate, marketing, new media, pay-per-view, payouts, social media, sponsorships, Twitter, UFC, xyience

UFC Fight for the Troops 2 peaks at 2.5 million viewers

January 27, 2011 by Jason Cruz Leave a Comment

This past Saturday’s UFC Fight for the Troops 2 peaked at 2.5 million viewers according to Spike TV and the UFC. Via Spike TV release: Overall, the fight card drew a 1.3 household rating, a 1.6 rating in Men 18-49, a 1.5 in Men 18-34 and 1.8 million total viewers, peaking at 10:15pm with 2.5 […]

Filed Under: gate, ratings, UFC

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