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Nike files lawsuit over Venum name

February 19, 2014 by Jason Cruz Leave a Comment

The Beaverton, Oregon based sports gear maker Nike filed a lawsuit against MMA sportswear brand Venum last month alleging trademark infringement and other violations of trademark law.  The lawsuit filed in the U.S. District Court of Oregon claims that Venum’s mark infringes a previously filed Nike-owned trademark, Venom. Nike sued DBV Distribution, Inc. and Dragon […]

Filed Under: Apparel, Featured, legal, Venum

UFC on Fox Sports Ratings (1/06 – 1/19)

February 4, 2014 by MMAPayout Moderator 1 Comment

MMAPayout will be covering in detail the FOX – UFC TV deal, quarterly and weekly, in order to analyze the performance of both properties throughout the lifespan of the TV deal. In this edition, we will be looking at the UFC on FOX sports network ratings for the week of 1/06 – 1/19.  Week: (1/6 […]

Filed Under: Featured, FS1, ratings, TV, UFC, Uncategorized

UFC 169: Payout Perspective

February 3, 2014 by Jason Cruz 6 Comments

Welcome to another edition of Payout Perspective.  This time we take a look at the Super Bowl Weekend card taking place at The Prudential Center in Newark, New Jersey. Barao handles Faber To paraphrase Richard Sherman, “Barao is the best fighter in the game, when you put up a mediocre turtle defense like Faber, that’s […]

Filed Under: Featured, FS1, mainstream, media, pay-per-view, Public Relations, sponsorships, TV, UFC, WWE, xyience

UFC on Fox 10: 3.2 million viewers

January 31, 2014 by MMAPayout Moderator 2 Comments

MMAPayout has learned from Nielsen sources that UFC on FOX 10: Henderson vs Thomson did a 1.9 national rating and an average of 3.2M viewers. The 3.2 million viewersship number was upgraded greatly from the initial overnight rating of 2.55M viewers, which did not factor in the overrun and West Coast viewership. UFC on FOX […]

Filed Under: Featured, FOX, ratings, TV, UFC

UFC on Fox 10 overnight ratings: 2.55 million

January 26, 2014 by Jason Cruz Leave a Comment

Television By Numbers reports the overnight ratings for UFC on Fox 10 on Saturday night.  The 10th show on Fox scored an overall viewership of 2.55 million with an average of 1.1 million viewers in the 18-49 demographic. The event which aired in primetime on the east coast slated from 8:00-10:00pm also had about a […]

Filed Under: Featured, FOX, ratings, TV

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