Welcome to another edition of Payout Perspective. This time we take a look at UFC 185 at the American Airlines Center in Dallas, Texas where two UFC titles were on the line. RDA wins Lightweight Title Rafael dos Anjos earned his unanimous decision against Anthony Pettis. It was total domination by the challenger as he […]
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PBC on Spike TV draws 869,000 viewers
Television By Numbers and Sports TV Ratings report that the debut of Premier Boxing Champions on Friday night on SpikeTV drew an average viewership of 869,000 viewers. It received a 0.3 rating in the adult demo of 18-34. According to Spike, PBC drew 1 million viewers between 10:45pm-11:15pm ET which was during the Josesito Lopez-Andre […]
Can Showtime keep UFC’s PPV momentum going?
As we get ready for UFC 185, we take a look at whether Anthony Pettis can be a future PPV draw for the company. This will be the first event where Pettis will be the advertised main draw for a PPV. For UFC 181 this past December, Pettis co-headlined with Johny Hendricks-Robbie Lawler II as the last fight […]
Can the UFC implement its drug testing plan?
Its the second episode of Show Money with Bloody Elbow’s John Nash and Paul Gift. In this episode we talk the hurdles to the UFC’s implementation of its proposed drug policy, Premier Boxing and the latest from the Zuffa Antitrust lawsuit. I apologize ahead of time for any audio problems on my end as I […]
Preliminary reports indicate a strong UFC 184 buy rate
The Wrestling Observer indicates that UFC 184 drew an estimated 500,000 to 600,000 PPV buys. The preliminary report underscores the great start the UFC has had this year as well as the drawing power of Ronda Rousey. UPDATED: In its 3/12 podcast, Meltzer indicated that the numbers reflect that UFC 184 will do more PPV […]