ESPN’s Dan Rafael reports that the Floyd Mayweather, Jr. v. Canelo Alvarez fight set for September 14th has sold out. All seats for the fight sold out in less than 24 hours and has broken the record for all-time live gate for boxing. The gate, which may draw close to $19 million depending on the […]
Golden Boy
Paulie-Broner fight score 1.3 million on Showtime
Kevin Iole of Yahoo! Sports reports that Saturday night’s Paulie Malignaggi-Adrien Broner fight scored 1.3 million viewers on Showtime. The ratings reflect an uptick in ratings for Showtime and a budding star in Broner. It was a free preview weekend for Showtime although the 1.3 million ratings is premised upon the number of Showtime subscribers. […]
Corona retail promotion is boxers on bottles
The Sports Business Journal reports that Corona is affixing faces of familiar fighters on lines of bottles starting in mid-August. The boxers are Miguel Cotto, Bernard Hopkins, Peter Quillin, Erik Morales, Abner Mares and Danny Garcia. The fighters will be included in 18-packs in 32 states distributed primarily to Hispanic accounts. The promotion starting in […]
Mayweather PPV numbers lower than expected?
ESPN Dan Rafael drew Dana White-like criticism from Showtime’s Stephen Espinosa last week for stating that May’s Mayweather-Guererro PPV drew less than 1 million PPV buys. Rafael indicated that it sold around 870,000 PPV buys and wondered when Showtime would release an estimate. If you understood the PPV business, you wouldn’t have to wonder “@danrafaelespn: […]
Mayweather Payout Perspective
Welcome to a special edition of Payout Perspective where we take a look at Floyd Mayweather’s latest fight since last May as he took on Robert “The Ghost” Guerrero at the MGM Grand in Las Vegas, Nevada. Mayweather fights technical masterpiece against Guerrero It wasn’t exciting but Mayweather showed that he still has it. While […]