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Jason Cruz

Bellator announces Ortiz and Henderson at NASCAR event

May 2, 2017 by Jason Cruz 2 Comments

Bellator announced that the company’s MMA Fight Series will take place at the Charlotte Motor Speedway on May 20th and will feature Tito Ortiz and Dan Henderson signing autographs for fans.  Henderson’s last fought in the UFC this past October as he lost to Michael Bisping in a bout for the middleweight title. Via Bellator […]

Filed Under: Bellator, Monster Energy, sponsorships

Joshua-Klitschko produce ratings for Showtime and HBO

May 2, 2017 by Jason Cruz 11 Comments

The Anthony Joshua-Wladimir Klitschko fight on Saturday produced big ratings for both Showtime and HBO. The live event on Showtime drew 659,000 subscribers and 0.24 in the A18-49 demo per ShowBuzz Daily.  The pre-event on Showtime drew 308,000 subscribers.  The post-fight on Showtime drew 401,000 viewers. The replay main event on HBO drew 738,000 subscribers […]

Filed Under: boxing, HBO, ratings, Showtime, TV

Fertittas establish private equity firm

May 1, 2017 by Jason Cruz 2 Comments

The Wall Street Journal reports that former UFC owners Lorenzo and Frank Fertitta have started a $500 million private equity fund, Fertitta Capital.  The company aims to target consumer-facing companies in tech, media and entertainment. The Fertittas sold the UFC for near $4 Billion this past July and with its newfound liquidity it decided to […]

Filed Under: financial, UFC

PVZ takes down controversial ad post

April 30, 2017 by Jason Cruz 6 Comments

Paige VanZant is a Reebok-sponsored athlete and she is receiving some flack for a controversial post on social media. VanZant took down a video post on her twitter feed where she was promoting Reebok’s newest collection of clothing.  It appears from the video (which has been since taken down) lifting up her shirt to reveal […]

Filed Under: UFC

Is Joshua the next big thing in boxing?

April 29, 2017 by Jason Cruz 43 Comments

Anthony Joshua stopped Wladimir Klitschko to unify several Heavyweight belt before 90,000 at Wembley Stadium in London, England.  Joshua’s ascent to boxing superstar should help a sport in continued search of the next big star. Saturday’s fight aired in the United States on Showtime (live) and HBO (same-day tape).  It was just the third time […]

Filed Under: boxing, Showtime

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