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Jason Cruz

FORM, Toyo and MMA Warehouse introduce “Go Time with Showtime” promotion

May 30, 2011 by Jason Cruz Leave a Comment

Form Athletics has teamed up with Toyo Tires and MMA Warehouse in promoting Anthony “Showtime” Pettis in preparation for his UFC debut this Saturday against Clay Guida. “Go Time with Showtime” offers weekly prizes to fans that offer well-wishes to Pettis via twitter. Via FORM Athletics press release: The promotion, aptly called Go Time with […]

Filed Under: Apparel, Form Athletics, social media, Twitter, UFC

UFC 130: Payout Perspective

May 30, 2011 by Jason Cruz 11 Comments

Welcome to another Payout Perspective. This time we look at UFC 130 held at the MGM Grand in Las Vegas, Nevada. In the main event, Quentin “Rampage” Jackson was too much for Matt Hamill. Rampage dominates Hamill Not the most impressive main event, but Rampage Jackson dominated Matt Hamill in positioning himself for a title […]

Filed Under: Featured, gate, marketing, payouts, Public Relations, Twitter, UFC

WWE Tough Enough ratings remain solid: 2.5 million viewers

May 30, 2011 by Jason Cruz Leave a Comment

Last week’s episode of Tough Enough drew 2.562 million viewers according to Television by Numbers. Once again it drew a 0.9 rating for adults 18-49. The Rock made a guest appearance on last week’s show adding some spark heading into this week’s finale. Payout Perspective: The series has consistently drawn solid ratings since its debut […]

Filed Under: pro wrestling, Tough Enough, TV, WWE

UFC eyes next television deal

May 28, 2011 by Jason Cruz 2 Comments

The Sports Business Journal (subscription required) features an interesting piece on the UFC and the importance of its next television deal. With all of its successes, the SBJ states that nothing will be more important than its next tv deal as its contract with Spike TV ends after this year. The article brings up positive poll […]

Filed Under: Featured, TV, UFC

Gamblers favor MMA over boxing

May 28, 2011 by Jason Cruz 2 Comments

Cagewriter (via the Las Vegas Sun) reports on the rise of gambling on the UFC and how it has surpassed boxing in terms of  the choice for gamblers on combat sports. Notwithstanding the Pacquiao factor, most gamblers wanting to bet on fights favor the UFC rather than a boxing card.  According to Mike Colbert of Cantor Gaming, […]

Filed Under: UFC

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