Anderson Silva stars in a Ford commercial in Brazil. The Spider does not speak in the commercial but is proving to be an identifiable spokesperson. (H/t: Cage Potato) Payout Perspective: With the UFC Brazilian market growing, it looks like Silva is taking advantage of all the publicity. As we’ve seen, Silva is drawing many mainstream […]
TUF 14 Episode 9: 1.4 million viewers
MMA Junkie reports that episode 9 of TUF 14 received an average of 1.4 million viewers. It scored an overall 1.1 household rating, as well as a 1.44 rating among men ages 18-49 and a 1.71 among men 18-34. Episode 1: 1.5 million Episode 2: 1.6 million Episode 3: 1.3 million Episode 4: 1.5 million […]
Spike TV to air “MMA Junkie Live” in ‘12
Spike TV announced today that it will unveil a prime time mixed martial arts news magazine show in 2012: “MMA Junkie Live.” Spike TV will partner with the recently acquired MMA Junkie web site for this half hour show starting this January. Via Spike TV press release: Spike TV will debut its first ever prime […]
Bellator 57: 129,000 viewers
MMA Junkie reports that Saturday night’s Bellator 57 on MTV2 received a low 129,000. Bellator 57 ran opposite the UFC on Fox, the Pacquiao-Marquez fight and college football Saturday night. Despite changing its time slot to avoid conflicts, the 129,000 viewers average shows that MMA fans were watching the UFC online, the JDS-Cain marathon on […]
UFC sues New York
Zuffa, LLC sued New York state on Tuesday for its ban of mixed martial arts in its state citing it as unconstitutional under First Amendment grounds. Zuffa, along with several notable UFC stars, are named plaintiffs in this lawsuit. The Complaint is over 100 pages in length and the Causes of Action begin on page […]