With Wrestlemania one week away, the WWE is pulling out all the stops in ensuring that the biggest event of its year gets the full promotional treatment. The WWE is airing a one hour “Once in a Lifetime – Rock vs. Cena” special utilizing NBC Universal’s television power. The first ever WWE behind-the-scenes-style look at […]
Evans meets No. 1 in the World
The UFC and Women’s Tennis Association teamed up today for a grab and grin opportunity. The WTA’s Victoria Azerenka and Rashad Evans met and exchanged jabs and serves. Azerenka is playing in the Sony Ericsson Open in Miami and is doing pretty well. Evans is training for his showdown with Jon Jones in April. Via […]
Justin.tv scores win against Zuffa
Eric Goldman and Techdirt first reported Justin.tv’s victory in prevailing in its Motion to Dismiss certain claims from Zuffa’s Complaint filed in Nevada. While the case remains, the court ruling March 8th did damage to Zuffa’s case. The lawsuit stems from Justin.tv allowing visitors to its website to view, illegally, UFC 121 which featured Cain […]
More from Shanks and Fertitta at the World Congress of Sport
The Sports Business Daily/Journal had another short report from Fox Exec Eric Shanks and UFC head Lorenzo Fertitta at the 2012 World Congress of Sports. The two spoke today at the conference during a panel discussion entitled, “How the UFC/Fox deal could be a game changer.” For those wondering, here’s the synopsis of the talk […]
Control a big issue in UFC-Fox deal
The Sports Business Daily/Journal had a brief article on the UFC-Fox deal in which both sides indicated that control and opportunity were big issues in the monumental deal for Zuffa. The article states that control was a big part of Zuffa choosing Fox. Zuffa still controls production of its shows although it takes suggestions from […]