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Jason Cruz

Xyience takes center of Octagon May 5th

April 20, 2012 by Jason Cruz 6 Comments

Xyience will hold the center of the Octagon in the UFC’s third network appearance May 5th.  The official energy drink of the UFC will also appear on the ring bumpers during the event.. Via Xyience press release details the importance of the visibility: To gain perspective on what this means in terms of reach for […]

Filed Under: FOX, sponsorships, TV, UFC, xyience

Jones clothing deal could be sign of future

April 19, 2012 by Jason Cruz 2 Comments

Interesting news came out last week when it was announced that Jon Jones would be wearing UFC branded gear for his fight this Saturday night.  The UFC tells the USA Today that there will be more fighters wearing UFC gear in the octagon. Jones’s former sponsor, Form Athletics, went under, leaving Jones available to any […]

Filed Under: Apparel, Featured, Form Athletics, sponsorships, UFC

UFC on FUEL TV 2: 197,000 viewers

April 18, 2012 by Jason Cruz 9 Comments

MMA Junkie reports that UFC on Fuel TV 2 drew an average of 197,000 viewers this past Saturday.  The numbers are down from the 218,000 viewers received from the initial live Fuel show. Despite the drop in ratings, one must point out that UFC on Fuel 1 took place in primetime stateside and featured Diego […]

Filed Under: ratings, TV, UFC

UFC demands retraction from MMA web site

April 17, 2012 by Jason Cruz 3 Comments

The UFC issued a press release Tuesday announcing it had served a demand for retraction from MMA web site Cage Potato.  In Nevada, the demand is a prelude to a defamation lawsuit. The UFC’s issue concerns a post on the web site on April 14th.   The post is in regards to Jon Jones wearing UFC […]

Filed Under: Featured, legal, UFC

Bellator 65: 163,000 viewers

April 17, 2012 by Jason Cruz 4 Comments

MMA Junkie reports that Bellator 65 ratings grabbed 163,000 viewers on MTV2.  This week’s  average is less than 64 but above the season’s average. Bellator 64: 175,00 viewers Bellator 63:  140,000 viewers Bellator 62:  175,000 viewers Bellator 61:  108,000 viewers Bellator 60:  169,000 viewers Payout Perspective: Although down from the week prior, the hope is […]

Filed Under: Bellator, ratings

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