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Jason Cruz

TUF 16 Episode 9: 921,000 viewers

November 12, 2012 by Jason Cruz 4 Comments

MMA Junkie reports that episode 9 for TUF 16 on FX this past Friday received an average of 921,000 viewers.  According to Television By Numbers, the ninth episode received a 0.6 rating in the 18-49 adult demographic. The episode average is lower than 1.1M average last week. TUF 16 Episode 1: 947,000 TUF 16 Episode […]

Filed Under: ratings, TUF, TV, UFC

Cruz receives Speedway Sponsorship

November 11, 2012 by Jason Cruz 3 Comments

MMA Junkie reports that Bantamweight Champion Dominick Cruz will be sponsored by the Phoenix International Speedway in his next fight which he anticipates will be in early 2013.  Cruz becomes the first UFC fighter to earn a speedway sponsorship. Cruz served as an honorary pace car driver on Sunday.  It was his second time this […]

Filed Under: sponsorships, UFC

UFC signs media deal in Indonesia

November 11, 2012 by Jason Cruz 4 Comments

MMA Junkie reports that the UFC has entered a partnership with Indonesia’s MNC Media.  The deal gets the UFC a bigger foothold into the Asia market. Indonesia’s population is over 245 million and growing and is the fourth most populous country in the world.  MNC Media owns television, print and radio companies which could provide […]

Filed Under: international, UFC

UFC on Fuel TV 6: Attendance, gate and bonuses

November 10, 2012 by Jason Cruz 4 Comments

UFC on Fuel TV 6’s bonuses were handed out this morning and were $40K each.  In addition, MMA Junkie reports attendance of 8,415 and a gate of $1.4 million for the UFC’s first appearance in China. Notably, all of the matches went to a decision with the exception of the last 2 – which ended […]

Filed Under: gate, TV, UFC

Bruce Lee images used to promote UFC on Fuel TV 6

November 9, 2012 by Jason Cruz 1 Comment

The UFC on Fuel TV 6 will be held early Saturday morning for us in the US as Zuffa makes its first venture into Asia.  Interesting enough, Bruce Lee is a dominant figure in the fight promo for the event Saturday. A quote from Dana White sits atop the promo poster stating that “Bruce Lee […]

Filed Under: marketing, UFC

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