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Jason Cruz

Buffer to intro NASCAR drivers this weekend

November 14, 2012 by Jason Cruz 3 Comments

MMA Junkie reports that UFC announcer Bruce Buffer will introduce drivers at Sunday’s NASCAR event at the Homestead-Miami Speedway.  The move may be seen as a way NASCAR is trying to attract a younger demographic. This past weekend, UFC Bantamweight Champion Dominick Cruz was the honorary pace car driver at the Phoenix International Speedway.  The […]

Filed Under: FOX, sponsorships, UFC

UFC stars to attend movie screenings for UFC 154

November 14, 2012 by Jason Cruz Leave a Comment

The UFC will have some of its roster out out movie theatres this weekend in support of the movie theatre showings of UFC 154.  Demetrious Johnson, Donald Cerrone, Cub Swanson and Daniel Cormier are some of the names that will be in attendance at the movies watching GSP vs. Condit in the main event. In […]

Filed Under: new media, Public Relations, UFC

JDS signs with Nike Brasil

November 14, 2012 by Jason Cruz 1 Comment

MMA Junkie reports that Junior dos Santos has signed a sponsorship deal with Nike Brasil.  The UFC Heavyweight champion will likely don the swoosh this December in his title defense against Cain Velasquez. The official deal was confirmed by SporTV.com.  JDS becomes the third UFC fighter to be sponsored by Nike. Nike Brasil sponsors football/soccer […]

Filed Under: Featured, sponsorships, UFC

Bellator 80: 148,000 viewers

November 13, 2012 by Jason Cruz 2 Comments

MMA Junkie reports that Bellator 80 ratings dipped this past Friday to an average of 148,000 viewers.  The ratings reflect a 72,000 viewer drop from its season high last week. Bellator 79 scored a high for season 7 with 220,000 viewers.  Bellator 80 featured Joe Warren as he defeated Owen Evinger. Bellator 74: 190,000 viewers […]

Filed Under: Bellator, ratings, TV

UFC on Fuel TV 6 ratings lowest ever for live event

November 13, 2012 by Jason Cruz 12 Comments

MMA Fighting reports the ratings for UFC on Fuel TV 6 were lowest in company history with an average of 88,000 viewers.  However, the live event was shown in the early morning in the United States which may be the cause for the ratings. A replay of the broadcast was shown 4pm PT/7pm ET which […]

Filed Under: ratings, TV, UFC

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