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Jason Cruz

TUF moving to Tuesdays?

December 3, 2012 by Jason Cruz 2 Comments

MMA Junkie reports that The Ultimate Fighter may be moving to Tuesday nights starting in 2013 with Jon Jones and Chael Sonnen as coaches. The move takes the show off of Fridays which has had poor ratings since airing on Fridays. The news is based on an ad placed in the UFC’s magazine as no […]

Filed Under: ratings, TUF, TV, UFC

Homeless Dana cameo criticized

December 3, 2012 by Jason Cruz 10 Comments

UFC head Dana White starred as a homeless man during the NFL pregame show on Fox yesterday to promote this Saturday’s UFC on Fox 5.  While most thought the Fox synergy was innocuous in one of the show’s weekly skits, some took to twitter to criticize White for his depiction of the homeless. White had […]

Filed Under: FOX, TV, UFC

Fortune Magazine features Bellator’s Rebney

December 1, 2012 by Jason Cruz

Fortune Magazine (via CNN Money) ran a feature on Bellator CEO Bjorn Rebney this past week.  The article covers Rebney’s background from construction defect attorney to CEO of a MMA organization. Rebney’s passion for MMA had him criss-crossing the country looking for investors and going into personal debt.  A meeting with a hedge fund contact […]

Filed Under: Bellator, mainstream

Big Nog dances in Honda commercial

November 30, 2012 by Jason Cruz 6 Comments

Antonio Rodrigo Noguiera stars in a Brazilian Honda commercial which has Big Nog dancing.  Via MMA Fighting, the commercial has Noguiera apparently playing himself but out of character. http://youtu.be/eYHiP293PLM Payout Perspective: If anyone can interpret what is being said, it may help shed some light on what is going on.  It appears as though the […]

Filed Under: mainstream, sponsorships, UFC

UFC 154 PPV buy estimates between 680-700K

November 29, 2012 by Jason Cruz 11 Comments

MMA Fighting reports that GSP’s return to UFC 154 garnered between 680,000 to 700,000 PPV buys.  During the UFC’s Conference Call this past Tuesday Dana White sounded pleased with the PPV buys as he called GSP the “PPV King.” The estimated buy rate would be the highest since Silva-Sonnen II this past July.  That event […]

Filed Under: ratings, UFC

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Earlier in the week he showed up to weigh ins drunk and puked himself

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