Georges St. Pierre will star in a new commercial promoting the UFC on Fox Sports 1 which will air Tuesday night during the MLB All-Star Game. GSP talked about shooting the commercial and why he did his own stunts. Payout Perspective: We are about a month away from the launch of Fox Sports 1 […]
Silva-Weidman II set for December 28th
MMA Junkie reports that the anticipated Anderson Silva rematch versus Chris Weidman will take place on December 28th with Ronda Rousey versus Miesha Tate as the co-main event. Dana White made the announcement on ESPN’s Sportscenter. Although White threw out the idea that Silva-Weidman II should happen at Cowboys Stadium. The idea of having it […]
The complexities of Internet PPV
Live streaming of events is a relatively new technology that smaller MMA/boxing and pro wrestling promotions have taken to as a way to expose its brand to a broader audience. But setting a bigger footprint comes with growing pains as production costs must be weighed with exposing your brand to bigger audiences. The biggest example […]
Fightmaster Episode 3: 676,000 viewer average
MMA Fighting reports that Bellator’s “Fightmaster” on SpikeTV saw an increase in its ratings for Episode number 3. The show this past Thursday drew an average of 676,000 viewers. After taking the week off for the Fourth of July holiday, the show was back and viewers remembered. Episode 1: 432,000 viewers Episode 2: 545,000 viewers […]
Can UFC end decline in Toronto gates with UFC 165?
Morgan Campbell of The Toronto Star reports on the economic future of the UFC in Canada at the recent press conference held in the city hyping the upcoming Jon Jones-Alexsander Gustaffson fight taking place at UFC 165 in September. Campbell highlighted the fact that the last three cards held in Toronto have seen declining gates. […]