MMA apparel brand HeadRush has signed a global distribution agreement with One Punch Distribution. The new partnership should broaden the reach of HeadRush products.
HeadRush joins other MMA brands under the One Punch Distribution banner including TapouT and Jaco. One Punch Distribution is a wholesale distribution company that delivers brands in “Action Sports and Streetwear Apparel” to diverse retailers from the specialty stores to the big box retailers.
Dustin Poirier, Carlos Condit and Anthony Pettis are the only MMA fighters currently sponsored by HeadRush according to its web site. Tri-Star impresario Firas Zahabi better known as GSP’s head trainer also has a HeadRush deal. The brand also sponsors action and motor sports stars.
H/t: Robnashville
Payout Perspective:
The deal should help expand the HeadRush brand with the hope that more people are buying its t-shirts in retail stores. This week should be a big week for the brand as Carlos Condit and Anthony Pettis are in the main event of UFC events. Its likely that other fighters will be sponsored by the brand at each of the events this week. With the distribution announcement, we should expect more visibility for the brand as its t-shirts will be available in more stores.
Condor and pettis i can see. Poirier seems kinda random.
It would be a good idea for a company like this to get on board a prospect early. That may be the case with Poirier. He hasn’t panned out like some expect thus far. He was also on that Showtime Documentary which got him more hype and followers than someone normally would at his level. He still has potential and isn’t to far down the ranks. So I don’t think it is a bad sponsorship. 5-2 in the UFC with only loses to name fighters(Zombie & Swanson) and what looks to me as a favorable fight vs Koch this week even though Vegas says otherwise. Not exactly a bad run.
The diamond is really cubic zirconia. he will will never be on the same level as pettis or CONDIT (condor…damn autospell.) Plus no one cares about 145. People barely care about 155. In fact thats probably why they were selected; they are cheaper than heavyweights.
Salud says sorry to Pacquiao over ‘bankruptcy’ issue
http://www.abs-cbnnews.com/sports/08/27/13/salud-says-sorry-pacquiao-over-bankruptcy-issue
Salud and pacquiao are long time friends… I think Salud means that pacman is not liquid not bankrupt….but the reporter misquoted Salud…