MMA Payout has learned from Nielsen sources that the Live +3 adjusted viewership ratings from this past Friday reflect a raise to 731,000 viewers. The peak, which occurred at 10:06 pm, increased to 990,000 viewers including the Live +3 number. Payout Perspective: The increase in viewership is comparable to the past events this season. The […]
Bellator 128: 668,000 viewers
MMA Payout has learned from Nielsen sources that Bellator 128 this past Saturday drew 668,000 viewers with a peak of 946,000 viewers. In the main event, Joe Warren upset Eduardo Dantas to win the Bantamweight title. Payout Perspective: The season live average is now up to 685,500 with a live peak of slightly over 966,000 […]
WSOF 14: 229,000 viewers
MMA Payout has learned that World Series of Fighting14 this past Saturday drew an average of 229,000 viewers on the NBC Sports Network. WSOF Ratings 1-14 (1-10 and 12-14 on NBC Sports Network) WSOF 1 – 198,000 viewers WSOF 2 – 210,000 viewers WSOF 3 – 201,000 viewers WSOF 4 – 264,000 viewers WSOF 5 – 227,000 viewers WSOF […]
WWE announces ads on network
The WWE announced today that it is beginning to run limited video advertisents on its WWE Network. The subscription-based over the top network is seeking additional ways to monetize the product and the ads are a way that my aid the lagging subscriber numbers. An email was sent to WWE subscribers today advising of the […]
TV deals aid UFC financials in PPV decline
MMA Fighting reports that the UFC’s television deals are why the UFC has withstood down PPV numbers. As previously reported by the Sports Business Journal and reflected in its latest S&P report, a combination of the television contracts and expansion overseas are seen as positive revenue drivers for the company. In Dave Meltzer’s piece, he […]