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Archives for October 2010

2010 MMAPayout.com Media Rankings # 9 – CagePotato.com

October 19, 2010 by Staff 3 Comments

Cage Potato is the Daily Show of MMA websites, dominating its niche with an irreverent witty take on the day’s headlines. The site has an impressive following and active community all too willing to join in dishing out the sport’s comedic comeuppance. Its reach is aided by its corporate parent Break Media, a provocateur of […]

Filed Under: Uncategorized

EA Sports MMA Comes Out Swinging On Launch Day

October 19, 2010 by MMAPayout Moderator 9 Comments

As of today, EA Sports MMA is officially available to all MMA and video game fans stateside (European fans will have to wait a bit longer). EA certainly pulled no punches by hiring Paul Heyman’s production company “Looking 4 Larry” to create short commercials leading up to the release of the game, hosted an on-line […]

Filed Under: mainstream, marketing, media, Strikeforce, video games

Rallying Cain: LA fans come out for Velasquez

October 18, 2010 by Jason Cruz 2 Comments

Kicking off fight week for UFC 121, the UFC organized a public rally for Cain Velasquez this past Sunday. The “Cain Train” featured Velasquez in a meet and greet with fans and the media. Payout Perspective: From a PR standpoint, the old-fashioned public rally provided good video and photo ops for media and fans. The […]

Filed Under: Public Relations, UFC

2010 MMAPayout.com Media Rankings # 10 – MMAMania.com

October 18, 2010 by Staff 4 Comments

SBNation’s MMA Mania boasts an impressive reach and some of the most comprehensive coverage in the sport. This straight forward no non sense news blog lacks any flashy features, but keeps its readers well informed of any and all of MMA’s headlines. Ranked # 10 Reach # 6 Content # 7 Features # 16 Influence […]

Filed Under: Uncategorized

American Top Team teams with exercise manufacturer

October 17, 2010 by Jason Cruz 2 Comments

Florida-based, mixed martial arts American Top Team (ATT) has partnered with exercise equipment manufacturer VertiMax. The VertiMax uses resistance to condition the athlete. To use the VertiMax, the athlete puts on a waist harness that is secured by resistance-like bands that are tethered to a flat 3 or 4 foot platform. Various exercises can be […]

Filed Under: marketing, press release

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