Formerly a UK only magazine, Fighters Only has dramatically expanded its reach in recent years and made a splash with the introduction of its magazine in North America. It upped its profile further last year with the introduction of its annual awards gala, MMA’s only red carpet and black tie event. It does a nice […]
Archives for October 2010
Fighter sponsor GOOD4U is banned by UFC
MMA Fighting reports that sport drink sponsor, GOOD4U, will no longer be an approved sponsor of the UFC. According to the beverage maker, it was informed Tuesday morning by Lorenzo Fertitta and the UFC that the brand will no longer be welcome in the UFC and WEC, beginning with this Saturday’s UFC 121 in Anaheim. On […]
2010 MMAPayout.com Media Rankings # 8 – FIGHT!
The first major MMA magazine in North America, FIGHT! has established itself as a must read in the MMA world thanks to its distinguished contributors and compelling feature stories. On the web it makes its mark with exclusive video features and a regularly updated blog. Ranked # 8 Reach # 22 Content # 12 Features […]
UFC 120 ratings draw average of 1.9 million viewers
MMA Payout has learned via email from SpikeTV that UFC 120: Bisping vs. Akiyama delivered a 1.3 hh rating – a 1.8 in M18-49, a 2.24 in M18-34, and had an average audience of 1.9 million viewers. The card, tape-delayed on SpikeTV earned about 2.5 million viewers at its peak The quarter hours for the […]
UFC 120: Payout Perspective
Welcome to another edition of Payout Perspective! This week we’ll be taking a look at UFC 120: Bisping vs. Akiyama that was held on Saturday, October 16th from the O2 Arena in London, England. In addition to Bisping vs. Akiyama, the event featured a host of British and European fighters including Dan Hardy, John Hathaway, […]