Street & Smith’s Sports Business Journal has announced it will be producing a special in-depth issue on the fight business that will be released on Monday, June 14th. I’ll have coverage of some of the articles here, but I encourage everyone to check them out and pick up a subscription; very much worth the money!
Archives for May 2010
UFC 113: 520,000 Buys (Early Reports)
Dave Meltzer of the Wrestling Observer reported last week that he’s getting early reports of 520,000 buys for UFC 113, but that he’s also seeing numbers which could point towards a number even higher. Early reports on UFC 113 on 5/8 in Montreal have the show doing 520,000 buys, slightly above the 450,000 that the […]
AKA Licensing Program
American Kickboxing Academy has announced that it will officially begin its licensing program at this weekend’s UFC Expo that coincides with UFC 114 in Las Vegas, Nevada. The American Kickboxing Academy® is going to present opportunities to license its federally registered trademark at the UFC® Fan Expo™ on May 28-29 at the Mandalay Bay Convention […]
UFC 114 Fight Week
In the past few years, marketing during fight week has proven extremely valuable in motivating consumers to purchase a PPV event. Thus, I suspect the UFC will pull out all of the stops this week to promote UFC 114, because this event could wind up pushing 800k – which is remarkable for a non-title bout […]
Next UFC Expo in August @ UFC 118
The Staff at MMAJunkie are reporting that the UFC will host a UFC Expo in August to coincide with its first event in Boston, Massachusetts (UFC 118) on August 27th and 28th. The promotion today announced a third date for the highly popular event to coincide with UFC 118 in Boston. The expo takes place […]