Welcome to another addition of Payout Perspective. Today we look at UFC 126 held in Las Vegas, Nevada. The Super Bowl weekend show featured a trio of fights: the much-anticipated Anderson Silva facing Vito Belfort, Forrest Griffin taking on Rich Franklin and Jon “Bones” Jones faced Ryan Bader. Silva KOs Belfort After an intense weigh-in face off […]
xyience
Xyience and UFC offers Ultimate Access contest for UFC 129
Xyience, the official energy drink of the UFC and the UFC have teamed up for a contest where fans will have the “Ultimate Access” for UFC 129. The winner will receive round-trip airfare, hotel accommodations, access to the Fan Expo, tickets to UFC 129 and the opportunity to attend a UFC 129 after party. In […]
Xyience Launches UFC Weekend Experience
Xyience, maker of Xenergy, the official energy drink of the UFC, has announced it will hold a UFC Weekend Experience similar to those recently held by other UFC sponsors like Harley Davidson, Bud Light, and Edge Shave Gel. One grand prize winner will receive a trip for two to Las Vegas in order to train with […]
Zuffa Named in Bankruptcy Fraud Complaint
The latest turn in the Xyience Bankruptcy saga comes as David Herzog, the Liquidating Trustee for the estate of Xyience Incorporated, has filed yet another complaint in US Bankruptcy Court, this time against Zuffa Marketing, LLC (a company wholly-owned by Zuffa LLC). The complaint alleges that in 2007 and 2008 Zuffa Marketing entered into a […]
Xyience Signs Endorsement Deal with Dan Hardy
Xyience has announced the addition of UFC welterweight Dan Hardy to its growing stable of brand ambassadors; most of whom are other UFC fighters. XYIENCE Signs Endorsement Deal with UFC Fighter Dan “The Outlaw” Hardy LAS VEGAS (February 10, 2010) XYIENCE, the official energy drink of the Ultimate Fighting Championship (UFC) announces that […]