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UFC

Silva, Evans Sign with MusclePharm

July 23, 2010 by Kelsey Philpott 6 Comments

Musclepharm has reached multi-fight sponsorship agreements with two of the UFC’s biggest stars in Anderson Silva and Rashad Evans. The company made the announcement at the end of June.

Filed Under: sponsorships, UFC

European Ultimate Fight Nights

July 22, 2010 by Kelsey Philpott 2 Comments

ESPN UK recently sat down with the UFC’s Managing Director in the UK, Marshall Zelaznik, and discussed his plans for the start of a European “Fight Night” series. “We’re working towards bringing together a series of UK and European Fight Nights. My hope is that, come October, we’ll be able to put some real heat […]

Filed Under: financial, international, UFC

UFC’s Zelaznik on International Business

July 20, 2010 by Kelsey Philpott 3 Comments

Ben Fowlkes of MMA Fighting has posted an interesting interview with the UFC’s Managing Director in the U.K., Marshall Zelaznik, that broaches a variety of subjects including the UFC’s latest absence from the U.K. market. The U.K. market seemed like a big deal to the UFC when it first began expanding internationally, but so far […]

Filed Under: booking, international, UFC

Couture on Cover of New UFC Magazine

July 16, 2010 by Kelsey Philpott 6 Comments

UFC Hall of Famer Randy Couture will grace the cover of the UFC Magazine’s next release in August. The issue coincides with Couture’s heavyweight tilt against boxing legend James Toney at UFC 118 on August 28th in Boston, MA. Payout Perspective: The last we heard regarding the magazine is that subscriptions and ad interest were […]

Filed Under: publishing, UFC

UFC Partners with Getty Images

July 16, 2010 by Kelsey Philpott 2 Comments

The UFC has announced a partnership with the worldwide leader in sports photography, Getty Images, that allows the curator to distribute UFC imagery captured by photographers and become licensor of the entire UFC image archive. Through this partnership with UFC, Getty Images will manage the distribution and licensing of UFC’s rich archive of pivotal moments […]

Filed Under: marketing, publishing, UFC

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