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UFC offers Germans the chance to watch UFC 122 on the web

November 6, 2010 by Jason Cruz 1 Comment

In an effort to combat a German television ban, UFC UK president Martin Zelanik announced that the UFC will offer its German fans the opportunity to watch UFC 122 on the web. In March, the Bavarian state office for new media withdrew its approval to broadcast UFC programming. Via MMA Junkie: Fans can now watch […]

Filed Under: TV, UFC

Behind the Scenes: UFC’s Social Media Stunts – #Hunt4UFC

November 5, 2010 by MMAPayout Moderator 4 Comments

Social media has been a great tool for the UFC in the past few years, effectively using Facebook and Twitter to promote their brand, grow their fanbase, and create a communication bridge between the promotion and millions of its fans world wide. In fact, the UFC is so adamant about the importance of social media […]

Filed Under: marketing, new media, Twitter, UFC

1.6 million viewers for The Ultimate Fighter Episode 8

November 5, 2010 by Jason Cruz 7 Comments

MMA Payout has learned through a confirming email from Spike TV that The Ultimate Fighter 12 Episode 8 scored a 1.2 household rating and averaged 1.6 million viewers. The ratings matched a season low. Broken down it earned a 1.7 rating for M18-49, and a 1.84 rating for M18-34. Quarterlies: 1.16/1.14/1.18/1.26 Payout Perspective: The ratings […]

Filed Under: ratings, UFC

Breaking down the MMA-related election results

November 4, 2010 by Jason Cruz Leave a Comment

MMA Fighting debriefs us with a breakdown of the politicians that mattered to the world of MMA. –UFC-supported, Nevada Senator Harry Reid survived a close battle for his seat in the U.S. Senate. Reid and Dana White actually voted together. Reid has assisted the UFC in attempting to persuade NY to pass legislation legalizing MMA. […]

Filed Under: payouts, UFC, Uncategorized

Georges St. Pierre manager talks about the GSP brand

November 3, 2010 by Jason Cruz 6 Comments

Georges St. Pierre’s manager, Shari Spencer recently spoke about the future and direction of GSP’s brand. In her two part interview with Tapology.com, she addressed GSP’s Octagon future (Part I) and the past, present and future of the GSP brand (Part II). Via Tapology.com: While most fighters–and their management teams–would be more than satisfied with […]

Filed Under: marketing, UFC

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