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FX looking to add sports programming

January 31, 2011 by Jason Cruz 6 Comments

The Sports Business Daily reports that Fox executives are looking to include sports programming in hoping to grow FX. They are looking at the Turner Network Television (TNT) model as a template for its foray into sports. Could this new strategy for FX mean an eventual home for the UFC? Via Sports Business Daily: The […]

Filed Under: TV, UFC

Spike TV to show 12 “UFC Prelims” in 2011

January 30, 2011 by Jason Cruz 2 Comments

Last week Spike TV announced that it would air “UFC Prelims” for 12 UFC PPVs in 2011. The first one hour prelim show will be this Saturday prior to UFC 126. According to the Spike TV release, “Spike has aired 13 “UFC Prelims,” beginning with UFC 103 in September 2009, with an average viewership of […]

Filed Under: TV, UFC

Gretzky still more popular than GSP in Canada

January 28, 2011 by Jason Cruz 6 Comments

Despite Dana White’s claim that Georges St. Pierre is more popular than Wayne Gretzky in Canada, a recent poll revealed otherwise. Via Sportsnet.ca: A Canadian Press-Harris Decima survey showed Gretzky outdistancing the mixed martial arts champion when respondents were asked to grade their opinion of Canadian celebrities. The national average was a grade of 7.29 […]

Filed Under: UFC

UFC Fight for the Troops 2 peaks at 2.5 million viewers

January 27, 2011 by Jason Cruz Leave a Comment

This past Saturday’s UFC Fight for the Troops 2 peaked at 2.5 million viewers according to Spike TV and the UFC. Via Spike TV release: Overall, the fight card drew a 1.3 household rating, a 1.6 rating in Men 18-49, a 1.5 in Men 18-34 and 1.8 million total viewers, peaking at 10:15pm with 2.5 […]

Filed Under: gate, ratings, UFC

UFC announces mobile, internet tv deals in Japan

January 25, 2011 by Jason Cruz Leave a Comment

The UFC announced two Japanese media deals which will expand its reach to Japan. According to the UFC, the digital media distribution deals will enable significantly wider access to a range of UFC content to Japanese MMA fans. Via UFC press release: First, UFC® officials announced a deal with TV Bank Corp. which will provide an […]

Filed Under: new media, TV, UFC

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