Ronda Rousey has signed a one year sponsorship agreement with official UFC sponsor Xyience. The monetary terms of the deal were deemed confidential. Via Xyience press release: Rousey will appear in advertising, on point-of-purchase materials and on the brand’s website. She will also make appearances at beverage trade and consumer events. “Ronda’s excellence in athletic […]
UFC
Updated UFC on Fox 7 ratings: 3.7 million
MMA Fighting reports that the final UFC on Fox 7 ratings from this past Saturday scored a 3.7 million viewer average for a 2.2 rating. The overnight ratings indicated a 3.31 million viewer average. The ratings are less than December’s UFC on Fox 6 which featured Henderson in the main event. The Seattle show received […]
The continued fight for MMA in NY
The Sports Business Journal (subscription required) is running an in depth perspective on combat sports this week and one of the articles asks whether this will be the year New York finally sanctions MMA. The article points to several inferences that could position the bill to legalize MMA for a vote in Albany this year. […]
New York digs in against Zuffa in Motion to Dismiss
The Zuffa-New York litigation continues on despite reports last month that the parties had entered into negotiations to settle the case. MMA Payout has learned that the New York Attorney General cancelled the settlement conference citing it would not agree to professional MMA in the state under any circumstances. As a result of the cancelled […]
UFC on Fox 7 paydays: Henderson, Mir top roster
MMA Junkie reports the UFC on Fox 7 salaries with Benson Henderson and Frank Mir earning the most. Surprisingly, Nate Diaz earned only $15,000 for his KO loss to Josh Thomson. Via MMA Junkie: Benson Henderson: $200,000 (includes $100,000 win bonus) def. Gilbert Melendez: $175,000 Daniel Cormier: $126,000 (includes $63,000 win bonus) def. Frank Mir: […]