MMA Payout has learned that the adjusted viewership for last Wednesday’s TUF 20 Episode 4 drew an additional 236,000 viewers an ended with 813,000 total viewers reflecting an increase of 41%. Episode 1 – 536,000 viewers; 831,000 viewers Episode 2 – 574,000 viewers; 946,000 viewers Episode 3 – 433,000 viewers; 791,000 viewers Episode 4 – […]
UFC
UFC Fight Night 54 on FX: 413K, but last hour does well on FS1
MMA Payout has learned that Saturday night’s UFC Fight Night 54 which aired on multiple Fox networks due to MLB baseball drew a final overnight viewership number of 1,267,000 in the last hour of the event if you include viewership on both FX and FS1. The event was simulcast on both stations as FX aired […]
International deals driving revenue growth for UFC
According to a report by the Sports Business Journal, international television rights fees are driving the UFC business model while the PPV business is taking a step back in revenue for the company. The article, which we earlier reported on regarding all-time PPV draws for the company, also wrote about the hard decisions the UFC […]
Sports Business Journal lists UFC’s top PPV draws
UFC Fight Night 53 attendance, gate and bonuses
UFC Fight Night 53 taking place at the Ericsson Globe in Stockholm, Sweden drew 10,026 and a live gate of $1.1 million. In addition, bonuses were handed out to Max Holloway, Mike Wilkinson, Dennis Siver and Charles Rosa. As is the norm, no comps were reported for this event which featured Rick Story and Gunnar […]