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UFC

Ngannou gets Cryptocurrency sponsorship via Cash App

January 19, 2022 by Jason Cruz Leave a Comment

Francis Ngannou has landed a crypto sponsorship outside of the UFC per Sports Business Journal.  The UFC Heavyweight Champion will receive his fight purse in Bitcoin via a partnership with Cash App. Notably, the UFC’s official cryptocurrency sponsor is Crypto.com.  Per the report, the UFC is not involved in this promotion and Ngannou will convert […]

Filed Under: sponsorships, UFC

UFC changes health and safety protocols

January 18, 2022 by Jason Cruz Leave a Comment

The UFC is changing its health and safety protocols for dealing with COVID-19 per a report from MMA Junkie.  The new protocols will allow athletes and corners that have been fully-vaccinated to no longer to test or quarantine outside of a pre-departure PCR or antigen test.  The new rules will require proof of vaccination and […]

Filed Under: Coronavirus, UFC

Manscaped-UFC secure renewal in 3-year pact

January 14, 2022 by Jason Cruz Leave a Comment

Manscaped has renewed its partnership with the UFC for three additional years.  It will continue to be the first-ever Official Electric Trimer of UFC.  In the renewal, partnership integrations and new enhancements have rolled over into the agreement.  .@Manscaped has renewed with @UFC for three additional years, and the deal now costs the brand low […]

Filed Under: sponsorships, UFC

Hunt’s attorney clarifies poor reporting by MMA web site about having to pay UFC

January 14, 2022 by Jason Cruz Leave a Comment

Mark Hunt appeared on The MMA Hour this week with Ariel Helwani to discuss his current lawsuit with the UFC. In addition, his lawyer clarified he Order for Hunt to pay legal fees and costs. With respect to the report that Hunt owes the UFC over $300,000 in attorney fees and costs, it is directed […]

Filed Under: Hunt v. Zuffa, legal, UFC

UFC locks down new media deal in Spain and the Netherlands as international deals skyrocket

January 12, 2022 by Jason Cruz Leave a Comment

The UFC has signed a new media deal with Discovery, Inc. in Spain and the Netherlands as the company continues to bring in top dollar for its international media portfolio per Sportico. The media deal reflects a “significant increase” over what it was previously making in those territories per UFC CFO Andrew Schleimer.  The UFC […]

Filed Under: media, UFC

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