MMAPayout.com’s Robert Joyner has an article up over at SI.com, detailing the past and future of sponsorship deals in MMA. The piece is part of a larger series focusing on the rapid growth of the business aspects of MMA. Other contributors include Josh Gross, Nicki Jhabvala, and Ben Fowlkes.
UFC
UFC Launches Video on Demand with Verizon
Zuffa, LLC, owner of the Ultimate Fighting Championship, on Wednesday announced it has launched into the video on demand (VOD) spectrum of entertainment with Verizon FiOS TV. “As UFC continues to thrive in sports, we constantly look for new ways to deliver the UFC experience to our loyal fans around the world,” said Dana White, […]
Canada’s Network TV Landscape
Roger’s Sportsnet Poised To Lead MMA Coverage in Canada He’s perhaps the most influential referee in the sport, he’s the man who coined the phrase “let’s get it on!,” and he’s also the man who made waves through the Canadian MMA community earlier this month when he announced his departure from The Fight Network [TFN]. […]
Let The Free Agent Feeding Frenzy Begin
Dave Meltzer’s report on the imminent demise of the EliteXC in combination with the cancellation of the organization’s November 8th card have set the MMA world abuzz in the last 24 hrs. Despite the numerous warning signs, it’s safe to say that most within the community remain disappointed that yet another organization has perished. God only knows […]
UFC 87 Pay-per-view Results
Conflicting reports have emerged concerning the pay-per-view results for UFC 87. Last month, ESPN’s MMA Live reported that the event drew 625,000 buys. Earlier this month, Dave Meltzer reported in the Wrestling Observer Newsletter that early cable industry estimates placed the event at 595,000 buys. MMAPayout.com’s sources place the number at just under 600,000 which […]