Thomas Hauser of SecondsOut Boxing News has written a great article on Top Rank President, Todd DuBoef, in which he discusses DuBoef’s start in the business, rise to power, and some of the things that set him apart from other boxing promoters. The article is quite lengthy, so I’ll just post a snippet here. To […]
TV
WEC 49 Ratings: 324,000 Viewers (Updated)
The Staff at MMAJunkie have revised their report stating that WEC 49 garnered an average audience of 244,000. The official numbers have been reported as 324,000 on the average with a peak of 528,000. However, initial reports of an average audience of just 244,000 viewers have since been revised, and industry sources have indicated to […]
TUF 11 Finale: 1.4 HH
MMAPayout.com has learned that the TUF 11 Finale on Spike TV drew a 1.4 HH rating on the strength of 2 million average viewers over its three hour broadcast on Saturday night. However, the show peaked at 2.4 million viewers for the main event that saw Court McGee defeat Kris McCray. The program also garnered […]
UFC 115 Prelims: 1.3 million viewers
MMAPayout.com has learned that Spike TV’s broadcast of the UFC 115 Prelims drew an average audience of 1.3 million viewers on Saturday night prior to the PPV broadcast. However, the show did peak at over 1.5 million viewers for the fight between Tyson Griffin and Evan Dunham. In terms of demographics, the program earned a […]
Network, Sponsor Positions on MMA Thawing
John Ourand and Terry Lefton of the Sports Business Journal have contributed an article to this week’s Fight Edition that gives us some good information on what current television executives and marketing industry people are saying about the sport. Television executives: When you ask John Papa if the added MMA attention means that ESPN is […]