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UFC 125: Payout Perspective

January 2, 2011 by Kelsey Philpott 7 Comments

Welcome to another edition of Payout Perspective! This week we’ll be taking at look at UFC 125: Resolution which was held on January 1, 2011 at the MGM Grand in Las Vegas Nevada. The event featured a lightweight title fight between Frankie Edgar and Gray Maynard, but the likes of Chris Leben, Brian Stann, Thiago […]

Filed Under: Featured, mainstream, marketing, pay-per-view, sponsorships, TV, UFC

Ion television to show UFC 125 prelims

December 28, 2010 by Jason Cruz 19 Comments

MMA Junkie reports that Ion television will host the UFC 125 prelims on January 1st.  Earlier in the day, it was reported that there would be no UFC prelims on Spike TV or streamed online. Thus, many believed that the UFC would not air prelims this Saturday. Via MMA Junkie: Ion Television, which was launched in 1998 as […]

Filed Under: TV, UFC

New reality show to focus on women fighters

December 27, 2010 by Jason Cruz 1 Comment

Producers of a new reality television show focusing on women MMA fighters is holding open casting calls for the show. The reality show, “Girlfight” will focus on the daily routines of female mixed martial artists. From the press release from Combat Sports Media: Female fighters with a marketable look are encouraged to apply for the multi-episode show by sending […]

Filed Under: TV

Strikeforce Big Plans for 2011: 8 Man Heavyweight GP, Weekly TV Show Possible

December 19, 2010 by MMAPayout Moderator 41 Comments

Brazilian magazine TATAME is reporting that Strikeforce has plans to host an 8-man Heavyweight GP in 2011. The report states that Fedor Emelianenko will face Antonio Silva in a yet-to-be-announced Strikeforce February event as part of the semi-quarters, along with Fabricio Werdum, coming off his historic victory over Fedor, versus Sergei Kharitonov in a March […]

Filed Under: pay-per-view, Strikeforce, TV

The Promotional Value of the Pettis Kick

December 17, 2010 by Kelsey Philpott 9 Comments

Anthony Pettis became a worldwide trending topic on Twitter on Thursday, December 16 when in the 5th round of his WEC lightweight championship fight he leapt from the ground, pushed off the cage, and delivered a roundhouse kick to the face of a stunned Ben Henderson and dropped him to the floor. Naturally, my reaction […]

Filed Under: marketing, TV, UFC, WEC

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