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Timex

Suga KO uploaded to UFC YouTube

September 15, 2023 by Jason Cruz Leave a Comment

The UFC uploaded Sean O’Malley’s KO of Aljamain Sterling last month at UFC 292. The footage differs from the UFC usual position of protecting its IP content from pirates and fans not willing to pay the PPV money. Yet, in an effort to push O’Malley as one of its next top headlining stars, its provided […]

Filed Under: Sponsorship Spotlight, sponsorships, Timex, UFC

O’Malley gets own ad campaign with Timex

July 10, 2023 by Jason Cruz Leave a Comment

SBJ reports that “Suga” Sean O’Malley is getting his own 30-second advertising spot to launch the “It’s Suga Time” campaign. Timex is an official sponsor of the UFC. The paid media ad buy is on TV, social media and digital media channels. The video pushes Timex’s new co-branded collection of watches, wearables and clocks. The […]

Filed Under: sponsorships, Timex, UFC

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#Zuffa filed its Reply Brief in its appeal to the 9th Circuit in the Cirkunov antitrust lawsuit. Appeal is based on district court's decision to determine whether defendants held monopoly/monopsony power and whether the contract clauses were unsconsionable #UFC

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Thank you Seattle for the privilege. How often can anyone buy a Super Bowl winning team? Humbled.

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