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UFC

Should the UFC Book Events Around NYE?

January 20, 2011 by MMAPayout Moderator 15 Comments

After disappointing UFC 125 attendance, gate, and estimated PPV numbers were released, fans were left asking if it’s worth the UFC’s effort to keep hosting shows on NYE weekend, as they have done for the past two years. In order to analyze and compare both NYE events from the last two years, we will first […]

Filed Under: opinion and analysis, UFC

Toyo Tires returns as official sponsor of the UFC

January 20, 2011 by Jason Cruz 2 Comments

Toyo Tires will return as the official tire of the UFC for 2011. The Cypress, California company will be featured on octagon ring posts in six PPVs as well as Saturday night’s Fight for the Troops. The Toyo Tires logo will also be on the mat for select Fight Nights. From the UFC press release: […]

Filed Under: marketing, UFC

Safe Auto Insurance becomes official UFC sponsor

January 19, 2011 by Jason Cruz 2 Comments

MMA Payout had the opportunity to talk to Safe Auto Insurance about its recent move to become an official sponsor for the UFC. Safe Auto Insurance is the only insurance company that is a sponsor of the UFC. As MMA Payout reported last year (here and here), Safe Auto Insurance began sponsoring fighters in late […]

Filed Under: social media, sponsorships, UFC

UFC to live stream prelims on Facebook

January 18, 2011 by Jason Cruz 4 Comments

The UFC will use its Facebook page to show two prelim fights for this Saturday’s UFC Fight for the Troops. Via UFC press release: By liking Facebook.com/UFC, fans will gain access to a live stream of the lightweight battle between Cody McKenzie (12-0) of The Ultimate Fighter® and veteran Yves Edwards (39-16-1), as well as […]

Filed Under: social media, TV, UFC

Media Education Necessary for Legalization of MMA in NY

January 18, 2011 by Justin Klein 3 Comments

On Thursday January 13, 2011, the Ultimate Fighting Championship conducted a press conference at Madison Square Garden “to announce a plan to bring UFC to The World’s Most Famous Arena, as soon as the sport of mixed martial arts is approved in New York.” As you may recall from my earlier article, “A History Lesson (or […]

Filed Under: legal, politics, regulation, UFC, Zuffa

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