MMA Junkie reports that Junior dos Santos has signed a sponsorship deal with Nike Brasil. The UFC Heavyweight champion will likely don the swoosh this December in his title defense against Cain Velasquez. The official deal was confirmed by SporTV.com. JDS becomes the third UFC fighter to be sponsored by Nike. Nike Brasil sponsors football/soccer […]
UFC
UFC on Fuel TV 6 ratings lowest ever for live event
TUF 16 Episode 9: 921,000 viewers
MMA Junkie reports that episode 9 for TUF 16 on FX this past Friday received an average of 921,000 viewers. According to Television By Numbers, the ninth episode received a 0.6 rating in the 18-49 adult demographic. The episode average is lower than 1.1M average last week. TUF 16 Episode 1: 947,000 TUF 16 Episode […]
Cruz receives Speedway Sponsorship
MMA Junkie reports that Bantamweight Champion Dominick Cruz will be sponsored by the Phoenix International Speedway in his next fight which he anticipates will be in early 2013. Cruz becomes the first UFC fighter to earn a speedway sponsorship. Cruz served as an honorary pace car driver on Sunday. It was his second time this […]
UFC signs media deal in Indonesia
MMA Junkie reports that the UFC has entered a partnership with Indonesia’s MNC Media. The deal gets the UFC a bigger foothold into the Asia market. Indonesia’s population is over 245 million and growing and is the fourth most populous country in the world. MNC Media owns television, print and radio companies which could provide […]