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Payout Interview: Elie Deshe of VFD Marketing

March 8, 2013 by Jason Cruz 6 Comments

MMA Payout had the opportunity to speak with Elie Deshe, a partner at VFD Marketing.  Deshe and his organization represent several UFC fighters including Leonard Garcia, Travis Browne, Clay Guida and Nate and Nick Diaz.  We covered a couple interesting subjects including the Diaz Brothers, agent regulation and working with sponsors. VFD Marketing is based […]

Filed Under: Featured, marketing, social media, sponsorships, UFC

White listed in SI’s 50 Most Powerful in Sport

March 7, 2013 by Jason Cruz 1 Comment

Dana White ranks 45th behind Barack Obama in Sports Illustrated’s poll of the 50 Most Powerful People in Sports. As the title infers, the list includes the biggest power brokers in sports. NFL Commissioner Roger Goodell ranks number 1 and retiring NBA commissioner David Stern is second.  Other notables on the list include Eric Shanks […]

Filed Under: FOX, HBO, mainstream, UFC

Fox Sports 1 launches August 17th

March 5, 2013 by Jason Cruz 8 Comments

Fox revealed its plans today for Fox Sports 1 which will launch August 17th.  According to SI’s Richard Deitsch, the dedicated sports channel will have UFC Fight Nights on Wednesdays.  However, it will have a UFC Fight Night the first night of the channel, August 17th. Deitsch also reports that the fights on Wednesdays will […]

Filed Under: Featured, TV, UFC

UFC on Fuel TV 8: 485,000 viewer average

March 5, 2013 by Jason Cruz 16 Comments

Kevin Iole of Yahoo! Sports reports that UFC on Fuel TV 8 was the most watched UFC live event in the network’s history.  Saturday night’s event from Japan scored twice the previous high of 485,000 viewers. Also impressive was that the rerun received another 219,000 viewers.  Wanderlei Silva versus Brian Stann was the main event […]

Filed Under: ratings, TV, UFC

Another extension request in the Bellator-Alvarez lawsuit

March 4, 2013 by Jason Cruz 1 Comment

Attorneys for both Bellator and Eddie Alvarez have requested another extension in the ongoing lawsuit.  The parties have agreed to another 2 week extension for Bellator’s attorneys to file an Answer to Alvarez’s Counterclaims. Presumably, the 2 week extension will allow for the sides to continue its settlement talks without further litigation in the matter. […]

Filed Under: Bellator, legal, UFC

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