MMA Payout has learned through Nielsen sources that Saturday’s UFC 170 Prelims received an average viewership of 936,000. The ratings for the 2 hour prelims on FS1 are up slightly from the UFC 169 Prelims. UFC Prelims on FS1 UFC 164 809,000 UFC 165 722,000 UFC 166 628,000 UFC 167 998,000 UFC 168 1,554,000 UFC […]
UFC
Bellator announces sponsor deal with Monster Energy
Bellator has announced that Monster Energy will become the “Official Energy Drink Partner” of Bellator per press release. In addition, Monster has added Quinton “Rampage” Jackson as one of its sponsored athletes. Via Bellator press release: Monster will own highly visible inventory inside the Bellator cage and activate at various consumer touch points in-arena. In […]
UFC 170: Payout Perspective
Welcome to another edition of Payout Perspective. This time we take a look at UFC 170 held at the Mandalay Bay Events Center in Las Vegas, Nevada. Knee, not armbar, stops McMann Ronda Rousey didn’t need her patented armbar to stop Sara McMann, but a knee to the liver downed the former Olympian. While there […]
Bellator to air in Latin American market via Fox Sports
Bellator will be available in Latin America starting this Friday, February 28th via Fox Sports. The company was originally scheduled to begin airing in 2015, but a new agreement has it available this Friday. Via Bellator press release: Through this new agreement, FOX Sports has acquired the exclusive rights to broadcast all 2014 Bellator live […]
Melendez re-signs with UFC, gets TUF coaching spot and title shot
MMA Fighting reports that Gilbert Melendez will remain with the UFC as it has matched the contract offered by Bellator. In addition, Dana White announced that Melendez will be the next coach on TUF opposite Anthony Pettis with the two meeting for Pettis’ title. Dana White made a subtle announcement via twitter attaching the UFC […]