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UFC 133: Payout Perspective

August 8, 2011 by Jason Cruz 3 Comments

Welcome to another edition of Payout Perspective! This week we look at the much-maligned UFC 133 event in Philadelphia, Pennsylvania. In the main event, Rashad Evans took out Tito Ortiz to cement his spot as the number one contender in the Light Heavyweight division. Evans knees Ortiz for win Rashad Evans looked phenomenal and displayed […]

Filed Under: Apparel, Featured, gate, pay-per-view, Public Relations, sponsorships, Tapout, TV, UFC

UFC 132: Payout Perspective

July 3, 2011 by Jason Cruz 4 Comments

Welcome to another edition of Payout Perspective. This time we look at UFC 132 from the MGM Grand in Las Vegas, Nevada. The featured bout was Dominick Cruz defending his Bantamweight title againt Urijah Faber. Cruz defeats Faber in entertaining matchup Welcome to the UFC Dominick Cruz. A back and forth bout saw Cruz take control […]

Filed Under: Featured, gate, mainstream, marketing, pay-per-view, Public Relations, sponsorships, Twitter, UFC

Will Faber vs. Cruz carry UFC 132?

July 1, 2011 by Jason Cruz Leave a Comment

UFC 132 will be the first PPV headlining the Bantamweight division since the UFC-WEC merger. The big question will be whether or not Urijah Faber and Dominick Cruz will be able to attract the UFC audience. The matchup has some heat considering it is for Cruz’s UFC-WEC Bantamweight title. In addition, there is bad blood […]

Filed Under: opinion and analysis, pay-per-view, UFC

Mosley-Pacquiao Payout Perspective

May 10, 2011 by Jason Cruz 11 Comments

Welcome to a special edition of Payout Perspective as we take a look at Saturday’s fight between Sugar Shane Mosley and Manny Pacquiao taking place at the MGM Grand in Las Vegas Nevada. Pacquiao dominates Mosley A simple equation can explain Saturday night’s performance: Pacquiao >Mosley = Joshua Clottey Although Mosley told everyone that he […]

Filed Under: boxing, Featured, gate, new media, pay-per-view, ratings, Showtime, sponsorships, Top Rank, Twitter

Top Rank offers Pacquiao-Mosley online

May 7, 2011 by Jason Cruz 7 Comments

MMA Junkie reports that Top Rank Boxing is partnering with NeuLion, Inc. to offer fight fans an enhanced online PPV stream. NeuLion, a company specializing in live and on demand video via the internet, is the same company that has worked with the UFC. This past February, the UFC entered into a working relationship with […]

Filed Under: boxing, new media, pay-per-view, Top Rank

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