Welcome to another edition of Payout Perspective! This week we take a look at UFC 112: Invincible, which was held at The Concert Arena on Yas Island in Abu Dhabi, UAE on Saturday, April 10th. The event marked both the UFC’s debut in Abu Dhabi and its first-ever outdoor show. UFC 112 was headlined by […]
opinion and analysis
Integrated Marketing: Building the Next UFC 100
UFC 100 remains the most successful event in UFC history. The show sold over 1.62 million buys in North America and did a live gate of $5.1 million in the middle of what many financial pundits described as the worst recession in twenty years. Impressive, indeed. However, since the Summer of 2009, the UFC hasn’t come […]
UFN 21: Payout Perspective
Welcome to another edition of Payout Perspective! Just days after UFC 111 we’re now looking at UFN 21: Florian vs. Gomi, which was held in Charlotte, North Carolina at the Bojangles Coliseum. In addition to Florian-Gomi, the event also featured a co-main event between heavyweights Roy Nelson and Stefan Struve. Florian taps Gomi, likely eyeing Boston Florian […]
MMAPayout.com on Newest Episode of Cage Cast
MMAPayout.com and Zak Woods of Watch Kalib Run sit down to discuss all things business of MMA on the latest episode of Cage Cast, The Return of the Mega-Event. Join us for 15 minutes as we cover the following topics in particular: UFC on Versus MMA in 2009 The PPV cycle UFC Primetime Quality over […]
UFC on Versus: Payout Perspective
Welcome to another edition of Payout Perspective! This week, we’ll be taking a look at the UFC’s debut on Versus with an event that featured a light heavyweight bout between rising star Jon Jones and Brandon Vera, in addition to a heavyweight contender showdown between Junior dos Santos and Gabriel Gonzaga. In an attempt to […]