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opinion and analysis

EA Sports MMA Addresses “One-and-Done” Rumors

October 27, 2010 by MMAPayout Moderator 17 Comments

Rumors have been floating around for the past couple of days involving the recently released EA Sports MMA title being “one-and-done” and “dead on arrival” according to Cowen & Company analyst Doug Creutz, but when MMAPayout reached out to EA Sports marketing manager Randy Chase, he told us that the report is a bit premature. […]

Filed Under: opinion and analysis, Strikeforce, video games

MMAPayout Report From UFC 121: Lesnar vs Velasquez

October 25, 2010 by MMAPayout Moderator 12 Comments

MMAPayout was on the scene for UFC 121: Lesnar vs Velasquez, which was held at the Honda Center in Anaheim, California on Saturday, October 23rd. The event was headlined by the heavyweight title bout between Brock Lesnar and Cain Velasquez. KEY NOTES FROM THE EVENT: 1) UFC Marketing Campaign: Mission Accomplished – The “First Mexican […]

Filed Under: marketing, opinion and analysis, UFC, Zuffa

Adequate Drug Testing in MMA

September 20, 2010 by Kelsey Philpott 8 Comments

The news of Chael Sonnen’s positive drug test at UFC 117 has once again put the issue of performance enhancing drug use in MMA at the forefront of the industry’s issues list. While MMA is such a new sport – and there are so many issues that need attention – I’m not sure how much longer […]

Filed Under: Drug Testing, Featured, opinion and analysis, UFC

The Price It Takes: How much does it cost to be an MMA fan?

September 6, 2010 by Jason Cruz 11 Comments

On this Labor Day, MMA Payout takes a look at how much of your hard-earned money you can spend on being a fan. UFC 118 was the company’s sixth of the year with four more to go. PPVs buys are an essential part of UFC’s growth.  With the internet and hype shows on SpikeTV like […]

Filed Under: merchandise, opinion and analysis, pay-per-view

No More Interim Belts

July 7, 2010 by Kelsey Philpott 8 Comments

John Morgan of MMAJunkie writes that Lyoto Machida would like to fight Rashad Evans for an interim light heavyweight title in lieu of the knee injury that has sidelined champion Mauricio Rua until March. “Honestly, we’d like to fight ‘Shogun,’” Machida’s manager, Ed Soares, today told MMAjunkie.com Radio. “Now it’s 1-1. It’s even. Let’s do this […]

Filed Under: booking, opinion and analysis, UFC

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