UFC 132 will be the first PPV headlining the Bantamweight division since the UFC-WEC merger. The big question will be whether or not Urijah Faber and Dominick Cruz will be able to attract the UFC audience. The matchup has some heat considering it is for Cruz’s UFC-WEC Bantamweight title. In addition, there is bad blood […]
opinion and analysis
Zuffa’s Former WEC Staff Takes Over Strikeforce
All it took was two events after the Strikeforce purchase was announced for Zuffa to take over the Strikeforce promotion and replace the staff, quickly disproving the “business as usual” motto tied to the acquisition two months ago. According to MMAPayout sources, May 9th, 2011 was the last day Strikeforce was an MMA promotion under […]
The Sports TV Landscape, Pac-12 Landmark Deal, & Where MMA Fits
The soon to be Pacific 12 conference officially announced last week a blockbuster media rights deal with Fox and ESPN worth $3-billion over the span of 12 years, topping all other current collegiate conference TV deals and quadrupling the worth of their previous TV deal, setting the new standard for sport properties looking forward to […]
Analyzing Dana White’s Recent Video Blog, Interview, & Executive Iceman Promo
The promotion for UFC 129 has been in full force over the past couple of weeks, which means tons of interviews and PR work for Zuffa’s staff. Dana White released his latest Vlog and gave an insightful interview for MMAHeat.com with Karyn Bryant. Payout Perspective: White’s Vlog was interesting to see in terms of […]
Should there be a fighter’s union?
In a recent interview with ESPN, Randy Couture voiced his concern for fighters to receive health benefits. These comments raised the issue of whether there is a need for a fighter’s union. While Couture is against a union, he endorsed the need for fighters to receive some type of medical coverage. Via ESPN: Couture isn’t interested in spearheading a […]