On Wednesday, The New York Times featured Georges St. Pierre in its Fashion and Style section as an “Up Close” feature. His appearance reflects the push by the UFC to create a face for its brand as it continues to move into the mainstream. The article follows St. Pierre as he uncomfortably navigates New York Fashion […]
media
Mark Cuban Announces HDNet’s “Inside MMA” to Get UFC Access
During Friday’s Inside MMA show, which was celebrating their three year anniversary on HDNet, Mark Cuban was live on set to announce the new HDNet-UFC deal which grants Inside MMA with full access to UFC events, which includes credentials to their events and highlights for preview and recap segments. Payout Perspective: HDNet Fights and the […]
MMA Enters Mobile Apps and Social Media Gaming World
As Mixed Martial Arts continues to grow, it’s entrance into different markets and media will be key to its future success. One media platform booming right now are mobile apps and social networking games being developed for the iPhone/iPad, Android devices, and Facebook. Affordable mobile personal devices have finally arrived to the mainstream, and MMA’s […]
Strikeforce’s Big Fall Plans: MMA DVD Release, EA Sports MMA, & Hopeful CBS Show
Though not much has been heard from Strikeforce beyond their big upcoming shows this month which include the women’s 135 lbs GP in their Challengers 10 event from Phoenix and big card from Strikeforce Houston featuring King Mo vs Feijao Cavalcante and Tim Kennedy vs Jacare Souza for the vacant Middleweight belt, they have plans […]
UFC and Social Media
Greg Ferenstein over at Mashable.com has written a very interesting piece detailing how the UFC uses social media, in particular Twitter, to communicate directly with its fans. He covers everything from the UFC’s social media boot camp, to Dana White’s rather candid approach to tweeting, and the unquantifiable power of Twitter. Payout Perspective: Most people […]